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10 LinkedIn Advertising Tips for Your Business

As a small business owner, you may be wondering if LinkedIn is a valuable platform to invest your advertising budget. The answer is a resounding YES. With over 740 million

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Don’t Panic if Your Instagram Ad Account is Disabled!

If you’ve ever had your Instagram ad account disabled, you know the feeling of panic that follows. You’re not alone – it happens to many entrepreneurs and small business owners when they least expect it. Fortunately, there are ways to get your account back up and running again.

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Learn Sprint Testing with Facebook Ads In Less Than 1 Minute

To do a sprint test, all you need is two or more different versions of your ad. For example, you could test different images, headlines, copy, or call to actions.

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How to Link Your TikTok Account to Ads Manager

TikTok is one of the hottest social media platforms on the planet, with an estimated 800 million active users worldwide. And, as more and more businesses wake up to the power of influencer marketing, TikTok is becoming an increasingly attractive option for advertisers. But how do you get started? In

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How to get your business started on TikTok

Fortunately, it's not as difficult as you might think to get your business started on TikTok. In this blog post, we'll give you a few tips to get you started.

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How to Easily Make Good TikTok Ads

TikTok is a popular social media platform with over 800 million active monthly users. The app is especially popular among Gen Zers and millennials, making it an important platform for businesses to advertise on. But with so much competition, how can you make sure your TikTok ad stands out? Here

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User Acquisition Hacks for Startups: How to Grow Your User Base with TikTok Ads

TikTok is a powerful platform for reaching new users, and with the right strategy, it can be an extremely effective tool for growing your business.

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The Importance Of Brand Awareness For Small Businesses

A brand awareness campaign is a marketing initiative with the primary goal of increasing public knowledge and perception of a brand. A key component of many advertising and marketing plans, brand awareness campaigns are designed to create "top-of-mind" recognition among consumers, ultimately leading to increased sales. Typically, brand

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How To Run A Successful Paid Advertising Campaign For Your New Business

Paid ads can be a great way to promote your new business. By taking the time to plan your campaign and consider your goals, you can create a successful campaign that will help you reach your target audience and achieve your business objectives.

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How To Run A Successful LinkedIn Ad Campaign

Creating a LinkedIn ad campaign is simple and easy to do. First, you will need to log in to your LinkedIn Ads account. Once you are logged in, you will be taken to the campaign manager page. From here, you will need to click on the "Create Campaign" button.

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How To Create Effective Instagram Ads That Drive Results

Instagram has become one of the most popular social media platforms in recent years, with over 1 billion monthly active users. And businesses are starting to take notice – Instagram ads have grown by over 80% in the last year alone.

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What Is Facebook Ad Copy

Copywriting isn't easy, but there are a few things you can do to improve your chances of success. First, make sure your copy is clear and concise. Second, use strong headlines and images that grab attention. Finally, focus on creating a sense of urgency with your call-to-action.

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How To Set Up Facebook Shop Ads For Your Business

When creating a Facebook shop ad, it's important to make sure your creative is effective. Your ad should be eye-catching and relevant to your target audience, and it should persuade people to click through to your store.

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The Size Of Facebook Ads And Why It Matters

In fact, research has shown that smaller ads are actually more successful at driving sales and generating leads.

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The Benefits Of Publishing Ads Across Multiple Social Networks

For example, if you're targeting young adults, you may want to focus on Facebook and Twitter, while LinkedIn would be a better option for B2B businesses.

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How To Optimize Your Facebook Ads For Better Conversions

Don’t just create one ad and call it good. Instead, test several different versions of your ad and see which one performs the best. Then, optimize that ad for even better results.

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3 Must-Know Tips For Creating High-Converting Ads On Facebook

Make sure your ad copy is clear and concise, and free of any fluff or filler. Your audience should be able to understand what you’re offering and why it’s valuable to them, without having to wade through a lot of unnecessary words.

Small Business Owners

Why Small Businesses Need To Advertise On Social Media

Small businesses need to take advantage of social media advertising because it’s an efficient way to reach a large number of potential customers.

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The Basics Of Facebook Page Post Engagement Ads

With post engagement ads, you can promote posts on your page so that they reach more people. This can help you get more likes, comments, and shares for your posts, which can in turn help you grow your audience and reach more people.

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Why Your Meta Relevance Score Matters

Meta's Relevance Score is a measure of how well your content is received by users on Facebook. It is based on factors such as the number of Likes, Comments, and Shares your content receives, as well as how often it is replied to or discussed.

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Creating And Targeting The Right Audience In Meta (Facebook)

Simply put, when you're targeting the right audience on Meta it's not just as easy as figuring out what you think your target audience's demographics are. If you get this wrong, it won't matter how great your ad or even offer is.

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How To Install Facebook Pixel Into A Shopfiy Store

The Facebook Pixel collects data required to measure the effectiveness of your advertising campaigns. It feeds the optimization algorithms the data required to perform.

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How To Enable Facebook's Pixel Data Sharing With Shopify

All of the uproar about data privacy when it comes to analytics and tracking users to your e-commerce store is near completely unwarranted. I am an advocate of privacy, but also like to believe that I live in the realm of reality. And the reality is, we in the digital world need accurate analytics.

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How To Configure Conversion Tracking With Facebook's Pixel

Why is this so important? Because if you are running ads, that's money being spent. If you have proper conversion tracking, optimization algorithms are provided the required data for them to function, and function optimally (providing you improved results as time passes).

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How To Create A Facebook Ad Account

Most people don’t realize that when you sign up for Facebook, you’re automatically creating an ad account also. Just go to Facebook’s ads manager and you can note your Ad Account Identification number in the upper left.